Why is someone emailing me about Alec Monopoly, Mr. Brainwash, and Kim Kardashian?

An object by Kim Kardashian, available now on Paddle 8.
An object by Kim Kardashian, available now on Paddle 8.

The following is an open letter to a trio of people (I’ve removed their names) who emailed me about promoting this auction on Paddle 8, and asked for my advice on spreading the word. Despite their C- rating from Charity Intelligence Canada, I am optimistic that the Baycrest Foundation does good work around Alzheimer‚Äôs disease and dementia research. You can contribute, without engaging in their auction, here. – RJ Rushmore

Hi X, Y, Z,

So here’s the thing… if you want to promote things made by Mr. Brainwash and Alec Monopoly, I suggest you do it far away from art blogs. Of course, I can’t say what they do is not art, because clearly it technically is an art-like thing, and when something it considered “not art,” it is all too often later regarded as groundbreaking. However, what Alec and Brainwash do is five steps backward. It is, at best, pop art solely for the sake displaying money and celebrity. If Donald Trump collected art (other than, of course, portraits of himself) Brainwash and Alec are the artists that he would collect. They are unabashed displays of wealth, for no other purpose than the display of wealth. These are the guys who show up to your high school reunion wearing a Rolex on both wrists, just because they want to tell everyone that they are wearing a Rolex on each wrist.

Yes, in this particular case, these two artists are choosing to raise money for charity, but have you ever considered why that might be? BP sponsors the TATE in London. Why? Not because they are good people, but because they are looking for a way to look like good people. (Thankfully, Liberate Tate has brought a stop to that.)

I have had Alec tell me to my face that his art is a joke, a money-making/get-laid scheme and nothing more. He knows it.

I have literally threatened to quit two jobs when the question of working with Brainwash was raised, and I was prepared to do it. Actually, one of them I did quit for a few days until they decided not to work with him.

But wait! Perhaps you think: Well, Brainwash is a fun man bringing art to the people. I can’t really convince you otherwise until a recording comes out saying “fuck ‘the people,'” but I don’t think it will because I think that Brainwash is just an idiot and who believes his own hype and doesn’t see how his work is at best misguided and at worst damaging. The one and only time I’ve ever written positively about Mr. Brainwash was when he made a pro-Obama poster, because he accidentally ended up on the right side of history and with a budget to hire a halfway-decent graphic designer to put him there. But with Alec, he’s never hidden it. You may look at Alec and think: He’s “subverting the idea of the Monopoly Man, laughing at Wall Street.” Alec thinks he’s being subversive too, but he doesn’t understand the meaning of the fucking word. Like, he literally believes it means the opposite of what it means. He’s an ostentatiously oblivious piece of shit. Coincidentally, this piece I wrote about Alec a few years back mentions healthcare and elaborates on my perspective.

I could kind of give a fuck about Kim Kardashian and Michael Buble. I mean, if people want to own a thing that a pop star touched and that thing raises money for charity, great. But no art site could possibly care, except for the clicks it would generate.

All the best with the Baycrest Foundation. I can’t quite buy a brain, but I hope that my modest personal contribution is helpful.

– RJ